Attention Insight
AI-powered tool that predicts where people look on designs using eye-tracking data, helping validate concepts and improve visual hierarchy.
Overview
What is Attention Insight?
Attention Insight is an AI analytics platform that generates attention heatmaps and metrics for websites, ads, products, or videos, trained on millions of real eye-tracking fixations to provide pre-launch insights without human participants.
What is Attention Insight used for?
Tags

Top Features
- AI-generated attention heatmaps
- Instant attention metrics
- Design validation and comparison
- Shareable analysis reports
- Figma integration
How to use Attention Insight?
Upload your design file to the web platform, and the AI analyzes it within seconds to produce attention heatmaps, clarity scores, and recommendations for optimizing visual focus and hierarchy.
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Pros & Cons
Pros
- Fast analysis without user testing
- Data-backed design decisions
- Improves conversions and engagement
- Trusted by over 2500 marketers
Cons
- May not replace real user testing
- Limited to visual attention analysis
Use Cases
- Testing design variations before launch
- Proving design decisions to stakeholders
- Optimizing CTAs and headlines for better clicks
- Enhancing mobile app downloads through visual hierarchy
Attention Insight Pricing
Pro
€119/monthPerfect for designers, UX experts, and marketers making the best design decisions.
- 2 User Seats
- No Watermark
- 200 credits
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